So where does CUPRA come in? – The CUPRA brand was formed as a development of the original ‘SEAT Sport’ moniker. Originally these were sporty variants of SEAT models, but today SEAT is a company with two clearly defined brands: SEAT and CUPRA, First combined on one website, the two each now have their own websites and separate vehicle line-ups. 
Throughout its 70-year history, the company has demonstrated that it is capable of reinventing itself time and again and successfully overcoming challenges. SEAT is the Group brand with Europe’s youngest customer profile and offers strikingly designed vehicles “Created in Barcelona.” CUPRA is an unconventional and emotionally-charged brand, which is defined by the progressive design and the performance of its electric models. 
When did SEAT change to CUPRA?
Much like Mercedes-Benz has AMG and BMW has the M range, SEAT has CUPRA. It’s SEAT’s performance-driven brand, made with insane performance and luxurious designs. But up until 2018, it wasn’t a separate brand. You could get a SEAT Leon CUPRA or IBIZA CUPRA, which were the top-of-the-range models.
What’s the difference between CUPRA and SEAT?
SEAT is the Group brand with Europe’s youngest customer profile and offers strikingly designed vehicles ‘Created in Barcelona.’ CUPRA is an unconventional and emotionally-charged brand, which is defined by the progressive design and the performance of its electric models.
What does CUPRA stand for?
CUPRA
| Acronym | Definition |
|---|---|
| CUPRA | Cup Racing |
Are Cupra cars made by seat?
CUPRA is the high-performance road car branch of the SEAT brand, so CUPRA cars are made by SEAT under the CUPRA brand name. How do you pronounce CUPRA?
Is the Cupra Leon a seat?
The History of SEAT & CUPRA – Before the CUPRA brand existed, SEAT’s performance models were made by SEAT Sport. SEAT Sport competed in rally championships and touring car racing, as well as creating high-performance road cars for the SEAT lineup. The CUPRA name comes from the blending of the words ‘Cup Racing’, hinting to the brand’s decorated past in rally driving.
The 1996 SEAT Ibiza GTI Cupra Sport 16v was the first time the CUPRA badge sat proudly on a road car, marking the move to creating the high-performance range enthusiasts know and love today. Since 1996, there’s been plenty of beloved iterations of SEAT road cars with the sporty CUPRA stamp. The last SEAT-badged CUPRA car was the 2018 Leon CUPRA R ST, actually revealed at the CUPRA brand launch event.
Since 2018, CUPRA has its own badge, designs, and versions of SEAT cars. Their first model was the CUPRA Ateca, joining the SUV craze. Instead of the bold S logo, CUPRA cars come adorned with a sleek new badge – a symmetrical cross design in a bold bronze colour.
Is the Cupra Ateca a seat?
The History of SEAT & CUPRA – Before the CUPRA brand existed, SEAT’s performance models were made by SEAT Sport. SEAT Sport competed in rally championships and touring car racing, as well as creating high-performance road cars for the SEAT lineup. The CUPRA name comes from the blending of the words ‘Cup Racing’, hinting to the brand’s decorated past in rally driving.
The 1996 SEAT Ibiza GTI Cupra Sport 16v was the first time the CUPRA badge sat proudly on a road car, marking the move to creating the high-performance range enthusiasts know and love today. Since 1996, there’s been plenty of beloved iterations of SEAT road cars with the sporty CUPRA stamp. The last SEAT-badged CUPRA car was the 2018 Leon CUPRA R ST, actually revealed at the CUPRA brand launch event.
Since 2018, CUPRA has its own badge, designs, and versions of SEAT cars. Their first model was the CUPRA Ateca, joining the SUV craze. Instead of the bold S logo, CUPRA cars come adorned with a sleek new badge – a symmetrical cross design in a bold bronze colour.
What is a Cupra Sport?
The History of SEAT & CUPRA – Before the CUPRA brand existed, SEAT’s performance models were made by SEAT Sport. SEAT Sport competed in rally championships and touring car racing, as well as creating high-performance road cars for the SEAT lineup. The CUPRA name comes from the blending of the words ‘Cup Racing’, hinting to the brand’s decorated past in rally driving.
The 1996 SEAT Ibiza GTI Cupra Sport 16v was the first time the CUPRA badge sat proudly on a road car, marking the move to creating the high-performance range enthusiasts know and love today. Since 1996, there’s been plenty of beloved iterations of SEAT road cars with the sporty CUPRA stamp. The last SEAT-badged CUPRA car was the 2018 Leon CUPRA R ST, actually revealed at the CUPRA brand launch event.
Since 2018, CUPRA has its own badge, designs, and versions of SEAT cars. Their first model was the CUPRA Ateca, joining the SUV craze. Instead of the bold S logo, CUPRA cars come adorned with a sleek new badge – a symmetrical cross design in a bold bronze colour.
